conDati Blog

conDati Marketing Analytics™ Goes Live: The New Era of Marketing Technology (Part 1)

On June 1st 2017, Marielena Gardner, Dan Bartow, Connie Quach, and Ken Gardner founded conDati on the promising idea of using data-science to create completely new analytics capabilities for Marketing.

CEO and co-founder Ken Gardner welcomed everyone with a look at how

5 Benefits of Automated Reporting for Your E-Commerce Business

Have you ever scrambled to put together a last-minute marketing report, only to realize you are missing a crucial piece of data?

You are not alone.

Many marketing departments go through the same process every month: manually extracting marketing data from multiple sources, entering it into a spreadsheet, then spending hours fiddling with the data to create a report they can actually use to improve their sales strategy.

For most eCommerce companies, that’s a lot of data to go through - and a

conDati Offers Unique Approach to Turning Marketing Data Into Marketing Insights

May 31, 2018  |  Palo Alto, CA

Momentum Includes $4.75 Million in Series A Financing and an Industry-First Service

conDati,  a startup provider of next-generation analytics for digital marketing, today announced key milestones as the company also announced its flagship service, conDati Marketing Analytics. In addition to the product launch, the company has achieved significant traction with customers, hired a noted data scientist, and recently completed a $4.75 million Series A financing

conDati Reinvents Digital Marketing Analytics

May 31, 2018  |  Palo Alto, CA

Big Data as a Service Applies Data Integration, Data Science and Machine Learning to Deliver Understanding to Marketing Decision Makers 

conDati today announced the first commercial release of conDati Marketing Analytics, a cloud-based service that applies data integration, data science and machine learning to help marketers understand and improve the performance of digital campaigns. conDati Marketing Analytics blends siloed data from multiple martech systems

Award-Winning Data Science Startup conDati Completes $4.75M A Round

May 9, 2018  |  Palo Alto, CA

conDati Raises 4.75M in Series A Funding | Data Science Startup News

conDati, Inc., a provider of next-generation analytics for digital marketing, announced on Tuesday the completion of its Series A financing, bringing the total round to $4.75 million.

The conclusion of the round is the latest in a series of recent highlights for conDati, including receiving an award for applying machine learning to marketing ROI and bringing multiple customers into pre-launch

Data Science Webinar: Take Control of Your Marketing Performance Today

 How Data Science Can Improve Marketing Performance Management

Join Us for Our Upcoming Webinar: May 15 11am PT/ 2pm PTConnie Quach, VP of Products

The 2018 Martech “5000”: A Wish Granted?

The only plausible explanation for the 2018 Martech “5000” is that Marketers have got some serious karma going on.

Okay, maybe not serious karma — used in a colloquial sense, though, this annual Martech graphic reads like the answer to the marketing industry’s pre-digital era prayers.

Do any marketers remember the “good old days” when you pined for more data?

Any of you recall, perhaps, *wishing* you had more data? More applications to help you with data? More platforms to reach your

Marketing 2018: When Data Meets Science

Q: What do all marketing executives need?A: Data-backed proof of the financial success of their campaigns

Q: When do they need it?A: Twenty years ago.

conDati Wins USAA Pitch Competition

March 15, 2018  |  Austin, TX

Award winner recognized for applying AI and machine learning to Marketing ROI

conDati, Inc. was named the winner of the 2018 USAA Pitch Competition in Austin, Texas, concurrent with this year's South by Southwest (SXSW) events. conDati uses data science to collect and blend data from every important marketing source into a unified data asset to provide visibility, predictive analytics, and optimization of digital marketing.

The Magnificent Seven of Digital Marketing Metrics: riding into new territory with big data science and machine learning

Remember The Magnificent Seven? The characters, the actors, the storyline? The classic 1960 western starred some of the most popular actors of the day.  And as with every reboot, in 2016 a  younger and hipper cast with a whole new look pulled in a new audience with the same story, updated for modern times.